Privacy Policy
Last updated: October 2026
Fit4 Associates Inc., doing business as CrossFit OTL ("CrossFit OTL," "we," "us," or "our"), operates crossfit-otl.com. This Privacy Policy explains how we collect, use, and protect your information when you visit our website or interact with us.
Information We Collect
We may collect the following types of information:
- Name and contact information (phone number, email address) when you submit a form or chat widget
- Usage data (pages visited, browser type, IP address) via analytics tools
- Any information you voluntarily provide when contacting us
How We Use Your Information
- To respond to inquiries and provide information about our programs
- To send you SMS/text messages if you have opted in (see SMS section below)
- To send marketing communications you have consented to receive
- To improve our website and services
SMS / Text Message Communications
By providing your phone number and submitting a form on our website, you consent to receive SMS text messages from CrossFit OTL (Fit4 Associates Inc.). These messages may include information about our programs, promotions, class updates, and other gym-related communications.
- Message and data rates may apply
- Message frequency varies
- Reply STOP at any time to unsubscribe
- Reply HELP for assistance
- Consent to receive SMS messages is not a condition of purchase
We do not sell or share your phone number with third parties for their own marketing purposes.
Cookies & Analytics
We use Google Analytics to understand how visitors use our site. This tool collects anonymized usage data. You can opt out via your browser settings or the Google Analytics Opt-out Browser Add-on.
Third-Party Services
We use the following third-party platforms that may process your data according to their own privacy policies:
- PushPress — gym management and membership platform
- GoHighLevel / LeadConnector — CRM and messaging platform
- Google Analytics — website analytics
Data Retention
We retain your information for as long as necessary to provide our services and comply with legal obligations. You may request deletion of your data by contacting us.
Your Rights
You have the right to access, correct, or request deletion of your personal information. To exercise these rights, contact us at the information below.
The CrossFit OTL App
If you are a member using the CrossFit OTL app (app.crossfit-otl.com), the information the app collects and how it is used are covered by the app’s own Privacy Policy. To delete your app account or ask us to delete your data, see Delete my data.
Contact
CrossFit OTL (Fit4 Associates Inc.)
North Richland Hills, TX
[email protected]
Changes to This Policy
We may update this policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision.